Manager, Market, Industry and Major Accounts
Posted 6 days ago
Job Description
Overview
At KPMG, you'll join a team of diverse and dedicated problem solvers, connected by a common cause: turning insight into opportunity for clients and communities around the world.
If you're passionate about business growth, it's time to talk. KPMG in Quebec is looking for an Industry Marketing Manager to join our fire team. You're an experienced professional who knows how to communicate the value of professional services to a discerning clientele and implement marketing campaigns, from strategy to execution. Your knowledge of digital tools and business acumen will be leveraged to create and deploy campaigns that bring KPMG's Quebec market strategy to life.
What you will do
You will help drive the firm's growth in Quebec by working closely with local practice leaders, the Quebec marketing and communications team, and other teams in KPMG's national and international network. More specifically, you will be required to:
- Collaborate with industry leaders to develop action plans aligned with firm and client objectives.
- Proactively manage plans by collaborating with key internal and external stakeholders as required by key industries.
- Orchestrate and monitor internal and cross-industry initiatives as well as multi-channel marketing initiatives aligned with business priorities.
- Participate in the development of proposals, sales collateral and industry content and ensure its deployment to reinforce the KPMG brand.
- Prepare functional reports for committees and management on sector activities and business opportunities.
- Strengthen industry position and support strategic relationship development.
- Support account teams in planning and marketing targeted offers.
- Monitor results of programs and market initiatives and propose solutions to maintain growth.
- Manage marketing activities, including planning and analysis of results.
- Advise partners on market activation best practices.
- Oversee relations between KPMG and industry associations.
- Act as focal point for key account information and share best practices.
What you bring to the role
University degree in marketing, business administration, management or related discipline.
5 to 10 years' experience in marketing, business development and account management in the professional services industry.
Applied marketing knowledge in a professional services context, including content marketing, strategic positioning, thought leadership, service offerings and relationship development.
Creative and innovative mindset, with a good command of existing and emerging digital technologies.
Excellent oral and written communication skills (French and English).to ensure communications and prepare documents in English with stakeholders outside of Quebec and to ensure continuation of mandates with our National teams.
Hands-on experience in project management, from strategy to execution.
Experience working with senior executives and professionals, with strong
Providing you with the support you need to be at your best
Our Values, The KPMG Way
Integrity, we do what is right | Excellence, we never stop learning and improving | Courage, we think and act boldly | Together, we respect each other and draw strength from our differences | For Better, we do what matters
KPMG in Canada is a proud equal opportunities employer and we are committed to creating a respectful, inclusive and barrier-free workplace that allows all of our people to reach their full potential. A diverse workforce is key to our success and we believe in bringing your whole self to work. We welcome all qualified candidates to apply and hope you will choose KPMG in Canada as your employer of choice. For more information about Inclusion, Diversity & Equity in Recruitment, please click here .
Adjustments and accommodations throughout the recruitment process
At KPMG, we strive for an inclusive recruitment process that allows all candidates to Come As You Are and Thrive with Us. We aim to provide a positive experience and are ready to offer adjustments or accommodations to help you perform at your best. Adjustments (an informal request), i.e. extra preparation time or the option for micro breaks during interviews, and accommodations (a formal request), i.e. accessible communication supports or technology aids are tailored to individual needs and role requirements.
To begin a confidential conversation about adjustments or accommodations at any point throughout the recruitment process, we encourage you to contact KPMG's Employee Relations Service team for support by emailing cdnersteam@kpmg.ca or by calling 1-888-466-4778, Option 3.
For information about accessible employment at KPMG, please visit our accessibility page .
At KPMG, you'll join a team of diverse and dedicated problem solvers, connected by a common cause: turning insight into opportunity for clients and communities around the world.
If you're passionate about business growth, it's time to talk. KPMG in Quebec is looking for an Industry Marketing Manager to join our fire team. You're an experienced professional who knows how to communicate the value of professional services to a discerning clientele and implement marketing campaigns, from strategy to execution. Your knowledge of digital tools and business acumen will be leveraged to create and deploy campaigns that bring KPMG's Quebec market strategy to life.
What you will do
You will help drive the firm's growth in Quebec by working closely with local practice leaders, the Quebec marketing and communications team, and other teams in KPMG's national and international network. More specifically, you will be required to:
- Collaborate with industry leaders to develop action plans aligned with firm and client objectives.
- Proactively manage plans by collaborating with key internal and external stakeholders as required by key industries.
- Orchestrate and monitor internal and cross-industry initiatives as well as multi-channel marketing initiatives aligned with business priorities.
- Participate in the development of proposals, sales collateral and industry content and ensure its deployment to reinforce the KPMG brand.
- Prepare functional reports for committees and management on sector activities and business opportunities.
- Strengthen industry position and support strategic relationship development.
- Support account teams in planning and marketing targeted offers.
- Monitor results of programs and market initiatives and propose solutions to maintain growth.
- Manage marketing activities, including planning and analysis of results.
- Advise partners on market activation best practices.
- Oversee relations between KPMG and industry associations.
- Act as focal point for key account information and share best practices.
What you bring to the role
University degree in marketing, business administration, management or related discipline.
5 to 10 years' experience in marketing, business development and account management in the professional services industry.
Applied marketing knowledge in a professional services context, including content marketing, strategic positioning, thought leadership, service offerings and relationship development.
Creative and innovative mindset, with a good command of existing and emerging digital technologies.
Excellent oral and written communication skills (French and English).to ensure communications and prepare documents in English with stakeholders outside of Quebec and to ensure continuation of mandates with our National teams.
Hands-on experience in project management, from strategy to execution.
Experience working with senior executives and professionals, with strong
Providing you with the support you need to be at your best
Our Values, The KPMG Way
Integrity, we do what is right | Excellence, we never stop learning and improving | Courage, we think and act boldly | Together, we respect each other and draw strength from our differences | For Better, we do what matters
KPMG in Canada is a proud equal opportunities employer and we are committed to creating a respectful, inclusive and barrier-free workplace that allows all of our people to reach their full potential. A diverse workforce is key to our success and we believe in bringing your whole self to work. We welcome all qualified candidates to apply and hope you will choose KPMG in Canada as your employer of choice. For more information about Inclusion, Diversity & Equity in Recruitment, please click here .
Adjustments and accommodations throughout the recruitment process
At KPMG, we strive for an inclusive recruitment process that allows all candidates to Come As You Are and Thrive with Us. We aim to provide a positive experience and are ready to offer adjustments or accommodations to help you perform at your best. Adjustments (an informal request), i.e. extra preparation time or the option for micro breaks during interviews, and accommodations (a formal request), i.e. accessible communication supports or technology aids are tailored to individual needs and role requirements.
To begin a confidential conversation about adjustments or accommodations at any point throughout the recruitment process, we encourage you to contact KPMG's Employee Relations Service team for support by emailing cdnersteam@kpmg.ca or by calling 1-888-466-4778, Option 3.
For information about accessible employment at KPMG, please visit our accessibility page .
About KPMG
Industry
Banking & FinanceCompany Size
5001-10,000 employees
Application closing date is 2025-01-07
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